Boogie Beat and Pebble: Collaboration, reduced admin and a better user experience

The Pebble system integrates seamlessly with the Boogie Beat website, providing an online booking and payment portal which is tailored to the needs of the various users.
pebble collaboration

Earlier this year, we welcomed Boogie Beat Movement and Music to the Pebble family. With a growing number of franchises, and demand coming from a range of different settings, Owner and Director Hannah Cavalier decided to team up with Pebble. The result is a better user experience, reduced admin and significant time savings. 

Learning to Boogie – the history of Boogie Beat

Boogie Beat offers energetic and fun sessions that combine music and dance with carefully structured learning. The business first started back in 2000, when founders Nicky and Lisa ran back-to-back classes on a Saturday in Cheddar. In 2015, after having her two children, Hannah Cavalier was on the hunt for an opportunity that would fit around being a mum – and the Boogie Beat franchise was the perfect fit. 

Hannah explains, “I was an area manager in retail and was often out of the house between 6am and 8pm. The timing just didn’t work with young kids. I had been to lots of baby groups while they were small, and had grown up with a love of music and dance, so I started to wonder if perhaps I could lead one of the groups that I had enjoyed as a mum.” 

In her search for the right opportunity, Hannah attended a Boogie Beat class and, in her own words “fell in love.” Hannah was able to fit her classes around school runs and nursery hours. Hannah’s passion for Boogie Beat was clear, and, in 202, founders Nicky and Lisa offered her the opportunity to buy the business from them. 

The sessions are full of traditional fairy tales and nursery rhymes set to music, using props such as scarves, bean bags, bubble machines, and parachutes to get children engaged. As well as the popular parent and child sessions, Boogie Beat also offer workshops in nursery and key stage one settings, parties and even multigenerational sessions where youngsters join residents for uplifting sessions in care homes. 

Pebble: a collaborative approach to digitisation 

With demand growing, managing payments and onboarding new clients was time-consuming, so Hannah was keen to find a way to digitise the process and reduce time spent on admin. As a growing brand, user experience was also key. 

Hannah explains, “I had been using a competitor system, but I found parts of it clunky and all the customer support was online. So, when the Pebble team reached out for a chat, I was more than happy to try the system. The support we’ve had has been fantastic. We have a dedicated Customer Success Manager and he is always keen to help. The key for me is how responsive the team is. They want the system to serve our needs and the needs of small businesses like ours, which means they are incredibly responsive to feedback and take the time to explore and implement improvements that have a real impact.”

Less admin, more time to Boogie 

The Boogie Beat business model means that people from a range of settings – childminders, early years and parents – have slightly different needs when booking sessions. The Pebble system integrates seamlessly with the Boogie Beat website, providing an online booking and payment portal which is tailored to the needs of the various users. Working collaboratively, the Pebble team have built landing pages and functionality which allows Hannah to offer parents and nurseries a user experience more tailored to their needs. 

As well as taking payments and booking classes, the system also streamlines administration by enabling users to agree to T&Cs and sign paperwork such as photo-consent forms.

“Ultimately, as the Owner of Boogie Beat, my goal is to grow the business. Our franchisees are provided with lots of support to help them succeed, from lesson plans and videos to marketing support. The Pebble platform is another string to our bow. It frees up my time to focus on other areas of the business and supports the franchisees. We have also had some great feedback from our customers, who have commented on how easy, intuitive and interactive it is. As Pebble grows, we anticipate that the marketing investment in the Pebble online booking platform will drive queries from other areas, which will help us to extend our footprint.”

Hannah concludes, “The great thing is, the investment we’ve made hasn’t been a huge one, and the time savings have been really significant. It’s been a great choice for us. I’d recommend it to any providers who are looking for an easy-to-use booking system with fantastic customer support.”

To find out more about Pebble and how it can help you succeed, visit


By becoming a member of ICAP you’re joining a community of like-minded professionals and business owners in the children’s activity sector working towards excellence

Pip Wilkins

Pip Wilkins is the Chief Executive of the British Franchise Association (bfa). With 25 years’ experience in the franchise sector, Pip has worked her way up within the Association, gaining insight from all areas of the business and the franchise industry. She is well-known and highly regarded in franchising for her dedication and depth of knowledge. Pip regularly speaks at conferences and seminars both domestically and internationally, as well as writing on franchising matters for national, local and franchising trade press. Pip is also a regular judge for the annual bfa HSBC Franchise Awards, the Franchise Marketing Awards and Global Franchise Awards. Pip represents the UK at both the European Franchise Federation (EFF) and World Franchise Council (WFC). The bfa has grown to be one of the largest franchise associations in Europe, and one of the most successful associations in the world.

Theo Millward

Theo Millward is a graduate of Lancaster University with a BBA in Management. In 2016 Theo purchased UK swim school, Swimtime from the founders which teaches 20,000 children a week. Following a multi-award- winning digital transformation, during the global pandemic, Theo and his team founded Franscape, a saas that digitally transforms Franchise brands. FranScape won New Business of the Year at the UK Business Awards.

Andy Georgiou

Andy is the Founder of ICAP and a leading UK Franchise Business Consultant. He is fiercely committed to helping children’s activity providers build successful and profitable businesses. With qualifications in Business Management, Digital Media and Marketing, he has helped build, advise and grow leading 6 and 7 fiqure children’s education, sports and activity brands in the past 17 years.

Frank Sahlein

Frank has been active in the Children’s Activity Center industry as an athlete, coach, business owner, consultant and business broker. He is a native of San Mateo, California and graduated from San Jose State University in California (USA).
Frank was a pioneer of the Children’s Learning Opportunity Center concept from 1976 – 2016 at the Wings Center in Boise, Idaho (USA) – a blend of Sports Instruction, Arts, Education, Entertainment and Outreach programs.
As a business management innovator, Frank has delivered over 1,000 presentations for a variety of Children’s Activity Center industries such as gymnastics, swimming, cheerleading, dance, martial arts/ninja and child care/education.
3rd Level Consulting is a Business Development and Service Provider Partner for private industry companies, associations, and organizations in the USA, Australia, Canada, New Zealand, Singapore, the United Kingdom, Mexico, and Panama.
Two-time recipient of the National Business Leader Award from USA Gymnastics, Frank is the author of “Building Your Business Potential” and “Designing Your Empowered Life”. He is the creator of the SmartEDGE™ Business Applications and Management Certification Courses. He is the co-founder of LEAP Learning and the MetaSpheres Corp, and is the founder and Executive Director of the International Association of Child Development Programs.
His passions include his beautiful wife Lourdes Gonzalez, family, friends, fitness training, transformational reading and travel.